United States of America: Texas Attorney General investigation into Meta and Character.AI over deceptive marketing of mental health services
Progress
Current status
under deliberation
18 Aug 2025 under deliberation
Scope
Implementers
United States of America
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
ML and AI development
Government Branch
executive
Government Body
consumer protection authority
Implementation Level
subnational
Timeline of events
Attorney General opened investigation into Meta and Character.AI over deceptive marketing of mental health services
On 18 August 2025, the Texas Attorney General opened an investigation into Meta Artificial Intelligence (AI) Studio and Character.AI for allegedly deceiving children by presenting AI chatbots as licensed mental health providers. The investigation fo…
SourceEvent type
investigation
Action type
announcement
Government branch
executive
Government body
consumer protection authority