Progress

Current status
under deliberation
10 Jul 2024 under deliberation

Scope

Implementers
Argentina
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
online advertising provider
Government Branch
legislature
Government Body
parliament
Implementation Level
national

Timeline of events

10 Jul 2024
under deliberation

Introduced Bill on digitally retouched advertising (Bill No. 1181-S-2024)

On 10 July 2024, the Bill on digitally retouched advertising was introduced in the Senate of Argentina. The Bill regulates advertising that uses images retouched through digital tools or artificial intelligence, requiring that all such advertisement…

Source
Event type law
Action type introduction
Government branch legislature
Government body parliament