China: Launch of Qingming Special Action to Rectify 'Self-Media' Trend

On 21 April 2024, the Cyberspace Administration of China initiated a two-month national campaign aimed at regulating 'self-media' activities across the country. This operation focuses on curbing the practice of fabricating news for traffic and enhancing the credibility of information disseminated by 'self-media'. It calls on messaging service providers, platform intermediaries hosting user-generated content, and search service providers to intensify content moderation, authenticate user identities, and increase labelling and source identification.