France: Law to fight scams and abuses by influencers on social media
Progress
Current status
under deliberation
31 Jan 2023 under deliberation
Scope
Implementers
France
Policy Area
Consumer protection
Policy Instrument
Fair marketing and advertising practice requirement
Regulated Economic Activity
online advertising provider
platform intermediary: user-generated content
Government Branch
legislature
Government Body
parliament
Implementation Level
national
Timeline of events
Introduced law to fight against scams and abuses by influencers on social media
On 31 January 2023, a Law to fight against scams and abuses by influencers on social media was introduced into the National Assembly. The proposed law defines influencer agencies which will be subject to the same rules as traditional advertising. In…
Event type
law
Action type
introduction
Government branch
legislature
Government body
parliament